CALGARY, Alberta (April 2011)—OPA! Souvlaki Franchise Group Inc. of Calgary is expanding its operations into the Province of Quebec. Canada's favorite Greek restaurant has entered into partnership with Access Quebec Enterprises Inc. of Montreal to begin establishing franchises immediately. Access Quebec will oversee the recruitment of franchisees, site selection, training and operational supervision, and advertising as well as full cultural adaptation and localization of the brand in this exciting and unique market.
“We are very excited about this partnership with Access Quebec Enterprises and see the Quebec market as a significant opportunity in our Eastern Canada development plans” states Patrick Gibbons, President and CEO of OPA! Souvlaki Franchise Group Inc.
Since its inception in 1998, OPA! Souvlaki has become "Canada's largest and fastest growing Greek food franchise.” OPA! Souvlaki Franchise Group Inc. is a privately-held company and is the franchisor of a fast-casual franchise concept that specializes in great tasting and healthy Greek cuisine. OPA! is the market leader in the high-growth Mediterranean food category and currently boasts over 75 locations across Canada - including Alberta, British Columbia, Ontario, Saskatchewan and Manitoba.
The OPA! franchise concept consists of a 400-500 square foot food court unit, as well as a 1,200-1,400 square foot storefront restaurant. With this recent move into Quebec, it is well on its way to being a truly national franchise.
Access Quebec Enterprises Inc. is the only full-service company that caters completely to franchisors looking to enter and expand their franchise businesses to Quebec. Access Quebec specializes in the adaptation of brand identity for Canada’s second largest market, as well as negotiating through Quebec’s language laws. Their expertise lies in franchise sales, retail operations, retail marketing, media planning, advertising production, and English to Québecois French adaptation in all phases of franchise and retail market development.
The word OPA! is used in Greek culture to express a feeling of joy, high spirits and happiness. OPA!’s expansion to Quebec and its partnership with Access Quebec are both great reasons to shout out OPA!
