Cap-it Logo

Cap-it Franchise

Initial Franchise Fee $49,000
Number of units 24
Investment Level $300,001 ~ $400,000
Franchising Since 1990
Royalty Fee 3.5% Adv. Fee: 2%

Franchise Opportunities:

Starting at $299,900 for most markets. Includes items such as inventory, franchise fee, fixtures and equipment.

Cap-it Franchise

Canada’s Truck Accessory Stores

Join a company that stands for “Trust, Integrity and Commitment”.  Over the past 35 years, Cap-it has made a significant impact throughout North with a focus on quality and professionalism.

“We approach all aspects of business with honesty and integrity”.

Joining a Cap-it franchise can be a good fit for someone that already owns a truck accessory store and wants to improve sales. It can also be used an exit strategy for those that want to sell their existing business.

Cap-it Franchise System

WHY Cap-It ®

  • Capitalize on a growing industry
  • Exclusive territories
  • Same day service – most of our products are installed while the customer waits
  • Cap-it® brand & upscale image
  • Massive marketing programs focused on driving business to your door
  • Truck accessories and outdoor gear that is designed for adventure™
  • Life-long training and support
  • Buying Power – preferred product pricing and supply to compete with the big box stores
  • Technology and management systems to maximize your investment
  • Enjoy a fun and profitable business

Cap-it Store


As a Cap-it franchisee you belong to a large organization that is continually working behind the scenes carrying on research and development so that you have the right products at the right price at the right time. This lets you to concentrate on selling and servicing your customers. It also means benefiting from shared knowledge, expertise and a vision for growing value in business.  Bypassing the middleman by shipping products directly from manufactures and Cap-It’s designated warehouse is one of Cap-It’s key pillars to success, and enables our stores to compete in the world of big box stores & on-line retailing.


Bypassing the middleman by shipping products directly from manufactures and Cap-It’s designated warehouse is one of our key pillars to success, and enables our stores to compete in the world of big box stores & on-line retailing.

Cap-it has taken a complicated business and made it simple to operate. From an industry that has over 2M part numbers, Cap-it has defined a selection of the best 60K and fastest moving part numbers, from over 120 manufacturers.  Plus, you will have access to premium Cap-it private labelled products and Leer truck topper/camper shells.

Cap-it Signature and Express Store


Our technology links stores directly to the Cap-it warehouse order and distribution system in real time. This minimizes the time needed to handle customers efficiently, confirm inventory, place orders, while at the same time, capturing marketing data, tracking sales and making back office life of the Cap-it Franchisee as efficient as possible.


Cap-it prides itself on an extensive training program focused on the presentation of and adoption of a set of well defined, “Best Practices”, which cover all aspects of the business. The very best in product and installation knowledge combined with superior customer skills training, are key to sales success.

Each store operator has an information dashboard so they can work in their business and let head office do the data analysis, ensuring profits are Job #1.  Head office staff are at the store during the first few weeks of opening confirming that all aspects of training are complete and understood.

Cap-it Training


All marketing is focused on driving traffic and sales to Cap-it stores. The coordinated marketing plan is designed to communicate engagingly with existing and potential new customers using a combination of custom catalogues, flyers and newspaper ads, social media, television and internet presence.


The first step inside a Cap-it store will give you a WOW, a feeling of trust and commitment. The Cap-it Image is like none other in the marketplace. Cap-it interior store designs feature giant lifestyle images that convey to the consumer who Cap-it is and what it stands for. Cap-it lives and breathes its slogan “Designed for adventure”. The overall store design is meticulously calculated to deliver feelings of trust, honesty and above all creating confidence in the buying decision.

The total investment is inclusive of:

  • Franchise fee
  • Store design, merchandising and set-up fees
  • Up to 6 weeks of in store initial training
  • Start-up inventory
  • Signage
  • Equipment, furniture and fixtures
  • Leasehold improvements
  • Initial marketing programs to launch your business
  • Deposits, permits and incidentals

Cap-it Franchise Partners Wanted

Let’s talk.

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