Colonel Sanders, the founder of the KFC Restaurant
chain may have begun building his legendary chicken empire
almost a century ago, but he'''s still going places today! His most
recent achievement is to be voted the First Real Person to be
Favorite Icon of the Year. This morning, Col. Sanders was announced
as one of North America's two Favorite Icons in
advertising for 2006, the first real person ever to receive this
designation, at a ceremony and parade held in conjunction with
Advertising Week 2006 in New York City. "Colonel Sanders holds a
special place in the hearts and memories of so many Americans, and
this honor is certainly an indication of his far-reaching and
enduring appeal to food-lovers of all ages," said James O'Reilly,
interim chief marketing officer for KFC. "The fact that the Colonel
is the only real person ever to be inducted into Madison Avenue's
Advertising Walk of Fame only adds to this distinction, and is
certainly something of which he would be proud today." Tens of
thousands of voters selected the Sanders from among twenty-six
famous advertising icons to be inducted into Madison Avenue's
Advertising Walk of Fame. In 1952, Colonel Sanders established the
first Kentucky Fried Chicken franchise. After years of running his
own successful restaurant in Corbin, Ky., he used his social
security check and business savvy to grow the chain into one
of the world's dominant fast food operations.
Among the most recognized faces anywhere, the Colonel appeared in
KFC advertising between the 1950s and 1970s and acted as a KFC
spokesperson until his passing in 1980.